Posts Tagged ‘ press releases ’

Free Press…Does It Get ANY Better?

March 23, 2010
By Jerry

First, the proof. Click on the link (“proof”) above, and you can see the article the local paper carried for the SofTouch Dental practice here in Salem. Here’s the actual release I used to get the freeeeeee press. SofTouch Dental Press Release You can download it as a Word document and use it yourself. If you’re not currently a...
Read more »

Tags: , ,
Posted in Advertising, Business Anarchist, Dental Advertising, Dental Marketing, Marketing, Positioning | No Comments »

Should I keep Running my Newspaper Ad?

November 16, 2009
By Jerry

Had this question from a private client recently. Do you know what the best bang-for-the-buck advertising is with newspapers? My response might surprise you… QUESTION: “Jerry, I have been doing a local newspaper ad that has not seemed to be doing much. We had a large ad about a month before we opened and have run...
Read more »

Tags: , , ,
Posted in Advertising, ClearPath Society, Marketing | No Comments »

Results from the field…

November 10, 2009
By Jerry

How can you argue with this? Just got this email from ClearPath Society Member, DC Bonadeo… We followed your advice on the Salvation Army project, and in 2 days we have seen 6 patients. We are in the most economically depressed city in the most economically depressed state in the US! Some of these patients have already...
Read more »

Tags: ,
Posted in ClearPath Society, Dental Advertising, Dental Marketing, Positioning | No Comments »

PR – Public Relations using Press Releases for Dentists

July 7, 2009
By Jerry

Just picked up this cool website. Offers a cost-comparison, etc. The proof will be in the pudding. I will be using this co. in the next few weeks and let you know how it goes. http://www.newswire.net/cb/submit/?hop=prores24
Read more »

Tags: , , , ,
Posted in Dental Advertising, Dental Marketing, Marketing | No Comments »