I like to write about different aspects of business based on personal experience. It annoys me when others don’t do that and instead write and give advice based on some B.S. textbook answer they’ve read – or worse, just stealing someone else’s answer and not giving them credit.
About two years ago, on a routine...
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Dental Practice Management
Self-Imposed Dental Language Barrier
Show Me The Money In Social Media
Books have been written...
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How to Add $5000+ Per Month to Your Bottom Line
While a lot of folks are running around trying to figure out the Internet’s next “holy grail,” social media, smart energy/money is being invested in traditional, now often looked-down-on media such as… (If there’s truly a dentist that can show me a REAL, not “might be” ROI on social media, I’ll send you a...
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Increase Referrals 36.5% in 60 Days
The 36.5% is a real number. It was given to me by a patient newsletter client in New York. Over a period of 60 days, he watched his referral rates climb by over 35%.
To do this, first and foremost, you must separate out your top patients – those who refer to you already,...
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Should you offer “in-house” financing?
A popular consultant to dentists nationwide, sent me an email with the following content:
How To Get Your Money
Asking patients for money is easy if you know just what to do. It’s essential to have both the financial arrangements and the verbal skills.
Let’s review:
Cash or Check | Major credit card | Outside Patient Financing |...
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