A lot of dentists in big cities face this problem. They are one of many HUNDREDS of choices because in the mind of the consumer, all dentists are created equal, at least in skills, if not in the shag carpeting of their boring-ass waiting rooms.
So what do you do to stand out? To be...
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Archive for November, 2009
How to Stand Apart in a Crowded Market
What would YOUR obituary say?
If you read your obituary today (God Forbid, please indulge me here), what would it say?
A better question might be, would you be happy with what was said?
If you would be embarrassed, disappointed, less than excited, what would you do to change it?
Next question: why are you waiting around?
What will change between now and...
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Holiday Miracle? Or, Smart Business?
I’m really, REALLY excited.
It’s Friday, my kids and I are going to have some fun later today, but for now, I wanted to share a fantastic story with you.
It’s about FREE Publicity.
It’s about someone getting off their keyster and taking action (well, he DID have to make one phone call!).
It’s about what YOU can...
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PR re: Upcoming Dental Event in Salem, Oregon
Just sent this out yesterday to local Oregon press…Check it out:
FOR IMMEDIATE RELEASE
November 23, 2009
Contact: Jerry A Jones – jerry@wvdas.com
Willamette Valley Dental Assisting School
Locally-Owned Career School Sponsors
National Speakers and Trainers
at Continuing Education Event in Salem.
(Salem, OR) – Willamette Valley Dental Assisting School (WVDAS), a leader in private career school education for Dental Assistants in...
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Yahoo!s advice to Dentists for Advertising
In a recent (11/12/09) post, Yahoo! offered the following advice for dentists (and those that set ‘em up online):
“Ah, the dentist. We put it off, we brush furiously to avoid it, but sooner or later we all wind up seeking out the man—or woman—in white.
When it comes to finding dental help, the Internet has...
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