The results of Great PR
Check this out:
Dental Assistant starts her 53rd year!
What an awesome REASON to send out a press release and get positive, wonderful, human-interest publicity!
Brainstorm with your team on at least 10 ways YOU can get publicity. Here in Oregon, there are over 90 media outlets (and we’re a small state population-wise) to hit for publicity! And they are ALL news-starved!
It also serves as a great tool to position your practice!